(And Why the Smartest Brands Are Quietly Moving First) I’ve come to believe something that still feels uncomfortable — even radical — to say out loud in most boardrooms: nearly every industry, and especially the most strategically savvy businesses within those industries, should own their own digital magazine. Not as a side project. Not as “content marketing.” Not as a rebranded blog with a few thought leadership posts sprinkled in. But as a core strategic asset — one that s