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Unleashing Innovation: Design Community's Path to Transformation

The design community is more than just creators of aesthetics; they are the pulse of how we live, engaging with consumers firsthand and deciphering the evolving trends shaping our homes.

Yet, as technology infiltrates our daily lives, redefining our habits, a question arises: Why haven't we evolved our furniture and decor to keep up?

Consider this:

29% of all homes have ditched the idea of having a television in their bedrooms, instead embracing tablets and cellphones for their nightly content. I myself have no TV at all. Instead I own a portable projector that I can easily move around the house and even outdoors. The shift in consumer behavior is evident, but where are the adaptive headboards and nightstands to cater to this change?

Designers and retailers stand at the forefront of this interaction, witnessing the shifts in consumer needs and lifestyle choices. They possess invaluable insights into how people truly live and what innovations could seamlessly blend with these evolving dynamics. This realization underscores the pressing need to foster innovation within the design space.

Venture capital, angel investors, and equity funds have been the driving force behind innovation in various industries, propelling groundbreaking changes. It's time to bring this same fervor and investment into the furniture, textiles, and decor sphere.

The significance of venture funding in fostering innovation cannot be overstated. It not only infuses capital but also ignites the spark of creativity, pushing boundaries and reimagining traditional norms. By embracing venture funding, manufacturers, retailers, and design firms can not only diversify their portfolios but also become catalysts for a new innovative class within the design community.

This is where DesignNOVATION comes in—an initiative dedicated to unlocking the untapped potential within the design, furnishings, and home goods sector. It's an invitation to create, innovate, and reimagine the way we live through a fusion of design and technology.

Join us in reshaping the design landscape. Let's not just adapt; let's lead the way in innovation and transform the future of our industry. Together, we'll usher in a new era of design innovation, where creativity knows no bounds.

Join DesignNOVATION and be a part of this transformative journey.

It's time to design the future.

Learn more at:

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