For Home Stagers, Real Estate Agents and Interior Designers, posting about your properties is important. A major mistake is that most agents, stagers and interior designers create content that isn't relevant months and years later.
 
We have found that by sharing a story about that property (overcomming a problem, finding a solution, giving insights into a detail, etc.), that the content that is created becomes more evergreen and endearing for audiences.
 
Listing Posts should be an opportunity to share a story.